Legal

Privacy Policy

Lova Capital Group  |  Last Updated: January 1, 2025  |  Effective Date: January 1, 2025

Overview

Lova Capital Group ("we," "our," or "us") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard the information you provide when you visit our website at lovacapitalgroup.com, fill out our contact form, or communicate with us in connection with your home sale inquiry.

Please read this policy carefully. If you disagree with any terms, please discontinue use of our site and services. By submitting your information or using our site, you consent to the practices described in this Privacy Policy.

Plain English Summary: We collect your information only to respond to your home sale inquiry. We do not sell, rent, or trade your personal information to anyone. If you opt in to SMS, we will only text you about your inquiry — and you can stop at any time by replying STOP.

Information We Collect

We collect information you voluntarily provide to us when you submit our contact or inquiry form. This may include:

Personal Identification Information

  • First and last name
  • Phone number (mobile or landline)
  • Email address
  • Mailing address or property address

Property Information

  • Property address and location
  • Property condition (as self-reported)
  • Desired sale timeline
  • Any additional details you choose to share about your situation

Communication Preferences

  • Whether you have consented to receive SMS text messages from us
  • Whether you have consented to receive phone calls from us
  • Date and time of consent, and method by which consent was given

Automatically Collected Information

When you visit our website, we may automatically collect certain technical information, including your IP address, browser type, device type, pages visited, and time spent on pages. This information is used solely for website analytics and security purposes.

How We Use Your Information

We use the information you provide for the following purposes only:

  • To respond to your home sale inquiry with a cash offer or follow-up questions
  • To contact you by phone, email, or SMS (only if you have given explicit consent) regarding your property
  • To schedule property evaluations or closings
  • To communicate important updates about your transaction
  • To comply with applicable legal obligations
  • To improve our website and services based on aggregate, anonymized analytics

We will never use your information for purposes unrelated to your home sale inquiry without your separate, explicit consent.

SMS Text Message Communications

📱 SMS Consent & Opt-Out Information

This section specifically governs how we handle your mobile phone number and any SMS text messages we send you. Please read it carefully.

Opt-In Consent

We will only send you SMS text messages if you have explicitly opted in by checking the SMS consent checkbox on our contact form. Consent is never assumed, inferred, or required as a condition of receiving a cash offer or any service from Lova Capital Group.

What We Will Text You About

If you opt in, you may receive SMS messages related to:

  • Confirmation of your inquiry submission
  • Your cash offer or questions about your property
  • Appointment scheduling and reminders
  • Transaction updates or next steps
  • Follow-up communications related to your home sale

Message Frequency

Message frequency will vary depending on the stage of your inquiry. We do not send bulk promotional blasts. Messages are sent only as relevant to your specific home sale transaction.

Message & Data Rates

Standard message and data rates may apply depending on your mobile carrier and plan. Lova Capital Group is not responsible for any charges imposed by your carrier.

How to Opt Out of SMS

You may opt out of SMS communications at any time by replying STOP to any text message you receive from us. Upon receiving your STOP request, we will immediately remove your number from our messaging list and send you a final confirmation. You will not receive further SMS messages after opting out.

To re-subscribe after opting out, you may reply START or contact us directly.

Help

For assistance with SMS communications, reply HELP to any message or contact us at 866-355-8777.

No Third-Party SMS Sharing

Your mobile phone number and SMS consent status will never be sold, rented, shared, or transferred to any third party for their own marketing or messaging purposes. This is an absolute policy with no exceptions.

Summary: We only text you if you check the box. You can stop at any time by replying STOP. We never share your number. Consent is not required to get an offer.

No Selling or Sharing of Your Information

Lova Capital Group does not sell, rent, trade, lease, or otherwise transfer your personal information — including your name, phone number, email address, or property details — to any third party for marketing, advertising, or lead generation purposes.

Limited Disclosure Exceptions

We may share your information in the following limited circumstances only:

  • Service Providers: Trusted vendors who assist us in operating our business (e.g., title companies, closing attorneys, CRM software providers) — solely for the purpose of completing your transaction. These parties are bound by confidentiality obligations.
  • Legal Requirements: If required by law, court order, or government authority, we may disclose information as legally compelled.
  • Business Transfer: In the event of a merger, acquisition, or sale of assets, your information may be transferred — but will remain subject to this Privacy Policy.

In all other cases, your information stays with us and is used only to serve your home sale inquiry.

Data Security

We take the security of your personal information seriously. We implement reasonable administrative, technical, and physical safeguards to protect your data from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. By submitting information to us, you acknowledge and accept this inherent risk.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by applicable law. If your inquiry does not result in a transaction, we will retain your information for a reasonable period for record-keeping purposes and then securely delete or anonymize it.

Access Controls

Access to your personal information within our organization is restricted to employees and contractors who need it to respond to your inquiry or facilitate your transaction. All team members with access are trained on data privacy practices.

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

Right to Access

You may request a copy of the personal information we hold about you.

Right to Correction

You may request that we correct any inaccurate or incomplete information.

Right to Deletion

You may request that we delete your personal information, subject to any legal retention obligations.

Right to Opt Out of Communications

  • SMS: Reply STOP to any text message at any time.
  • Phone calls: Request to be added to our Do Not Call list by contacting us directly.
  • Email: Use the unsubscribe link in any email or contact us directly.

To exercise any of these rights, contact us using the information in the Contact Us section below. We will respond to all requests within a reasonable timeframe.

Cookies & Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic. Cookies are small data files stored on your device.

We use cookies for the following purposes:

  • To remember your preferences and improve site functionality
  • To analyze aggregate website traffic and usage patterns
  • To ensure the security of our website

You may disable cookies through your browser settings. Note that disabling cookies may affect the functionality of certain parts of our website.

We do not use cookies for cross-site advertising tracking or sell cookie data to third parties.

Third-Party Links

Our website may contain links to third-party websites (for example, title companies or external resources). This Privacy Policy applies only to our website and services. We are not responsible for the privacy practices of third-party sites and encourage you to review their privacy policies before submitting any information.

Children's Privacy

Our services are intended for adults and are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will take steps to delete it promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or industry standards. When we make material changes, we will update the "Last Updated" date at the top of this page.

We encourage you to review this policy periodically. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.

For significant changes that affect how we handle your SMS or contact data, we will make reasonable efforts to notify you directly.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us:

Lova Capital Group

741 Piedmont Ave NE, Ste 200 #1375
Atlanta, GA 30308

📞 866-355-8777

🌐 lovacapitalgroup.com

This policy is provided for informational purposes and does not constitute legal advice. For questions specific to your legal situation, please consult a qualified attorney.